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Title
Moderno d’autore

Designer
AG Fronzoni

Year
1991

Client
Modena Esposizioni

Medium
Poster

Size
99×68.5 cm

Notes
Promotional poster of “Il moderno d’autore” (Author’s Modern), a contemporary furniture fair in Modena. Fronzoni combined two distorted letters — the ‘M’ of modern and ‘d’ for “of author” — thus generating a new arrow-like sign.

Title
Moderno d’autore

Designer
AG Fronzoni

Year
1991

Client
Modena Esposizioni

Medium
Poster

Size
99×68.5 cm

Notes
Promotional poster of “Il moderno d’autore” (Author’s Modern), a contemporary furniture fair in Modena. Fronzoni combined two distorted letters — the ‘M’ of modern and ‘d’ for “of author” — thus generating a new arrow-like sign.