Title
Le ragioni di un primato
Designer
Giovanni Pintori
Year
1982
Client
Andrea Merzario SA
Medium
Advertising
Notes
An advertisement for a shipping company that effectively suggests the greatness of the company’s naval fleet through the repetition of the silhouette of a ship. By offsetting the ships, Pintori gives the idea of the sea motion, while the first ship at the top and the last one at the bottom define the alignment and width of the text block. Previously unseen on the internet. [NMM]
Title
Le ragioni di un primato
Designer
Giovanni Pintori
Year
1982
Client
Andrea Merzario SA
Medium
Advertising
Notes
An advertisement for a shipping company that effectively suggests the greatness of the company’s naval fleet through the repetition of the silhouette of a ship. By offsetting the ships, Pintori gives the idea of the sea motion, while the first ship at the top and the last one at the bottom define the alignment and width of the text block. Previously unseen on the internet. [NMM]